Reading Images: Multimodality, Representation and New Media – Kress

July 31st, 2010

“Each mode forces me into making certain kinds of commitments about meaning, intended or not. The choice of mode has profound effects on meaning…” (111).

Kress, Gunther. “Reading Images: Multimodality, Representation and New Media.” Information Design Journal & Document Design 12 2 (2004): 110-19.

In this 2004 article, continues his discussion of multimodality and representation (addressed in my last post). He presents his discussion from he perspective of semiotics and specifically from that of multimodality, “which deals with all he means we have for making meaning–the modes of representation–and considers their specific way of configuring the world” (110). Read the rest of this entry »

Interview with Gunther Kress

July 30th, 2010

Bearne, Eve. “Interview with Gunther Kress.” Discourse: Studies in the Cultural Politics of Education 26 3 (2005): 287-99.

In this 2005 interview, Eve Bearne from the University of Cambridge, UK discusses multimodality and new media with Gunther Kress, a Professor at University of London and expert on the topic. She grounds this discussion in Kress’s statement that language-based practices, influenced by developments in digital technology are creating some new social relations and are giving way to a “new communications landscape” that is inherently multimodal. Furthermore, these changes reshape social practices and views relating to literacy.

What is Literacy? Read the rest of this entry »

Visual Social Semiotics – Harrison

July 29th, 2010

Harrison, Claire. “Visual Social Semiotics: Understanding How Still Images Make Meaning.” Technical Communication 50 1 (2003): 46. 

This article, while focusing on still images and the way they make meaning, is a discussion of visual social semiotics and therefore has many applications to video, as well. Also, the concept of social semiotics relates to my research in regard to the discussion of the way we use gestures, which constitute visual communication, to form meaning.

Read the rest of this entry »

Social Construction of Reality – Internalization – Berger & Luckmann

July 18th, 2010

Berger, Peter L., Thomas Luckmann, and Texas Tech University. Institute for Studies in Pragmaticism. The Social Construction of Reality: A Treatise in the Sociology of Knowledge. Anchor Book. New York: Doubleday, 1967.

Socialization: [T]he comprehensive and consistent induction of an individual into the objective world of a society or a sector of it” (130).

Having discussed in the last post the three moments of externalization, objectivation, and internalization, I am now focusing the discussion into a post specifically on the topic of internalization, which is the “moment” most relevant to my study. Read the rest of this entry »

Dear Little Evil Gut Bug

July 14th, 2010

Here is a letter I found necessary to write today. While it is completely off topic from my studies, perhaps it will provide you with some understanding as to why there will be no on-topic post today.

Dear little evil gut bug,

I am writing to implore you to cease your operations, which surely must be complete by now. You have, sir, accomplished what I assume to be your goal of removing all solid and liquid matter from the system through the upper hatch I used to load it. I find your thoroughness in clearing out the food containment unit most commendable. That you chose a more carpet bomb approach over selectively removing specific items a few at a time does not show a laziness or a lack of preciseness. Rather it reveals the effectively delivered, quality plans of an individual with an aim toward efficiency. I genuinely stand by this statement despite the fact that this procedure has been underway for over 12 hours, now. Read the rest of this entry »