Lévy, Pierre. Cyberculture. Electronic Mediations, V. 4. Minneapolis, Minn.; London: University of Minnesota Press, 2001.
‘In this brief chapter, Lévy address the topic of interactivity, including the problem of defining it, and the various levels of interactivity. For example, even an individual seated on a c ouch, watching television is interacting with that medium to a certain extent. To help measure the degree of interactivity of a device, Lévy suggests that a significant factor one can look to the possibility of material reappropriation and recombination of the message by a receiver. For example, a relatively low-interactivity device like the television could have that level increased with particular changes.