October 21st, 2010
Ong, Walter J. The Presence of the Word: Some Prolegomena for Cultural and Religious History. The Terry Lectures. New Haven: Yale University Press, 1967.
As I’ve noted many times through this blog, I am not suggesting through my focus on this unique form of aural/visual communication that we are on some track to return to the oral. This could never happen; we cannot unknown what we know. (Actually, the OVC does not even suggest that, since it uses text as well as audio/video.) Ong also notes that there is no way we are returning to an earlier oral-aural world. “There is no return to the past. The successive verbal media do not abolish one another but overlie one another” (9). This point relates to remediation (see Bolter and Grusin) and the discussion of new media finding origins in earlier media. Additionally, oral-aural cultures had very different thought processes and relations to communication, time, and memory to which we could not return having the innumerable recorded artifacts and the recording mindset that we do in this era. Read the rest of this entry »
October 20th, 2010
Ong, Walter J. The Presence of the Word: Some Prolegomena for Cultural and Religious History. The Terry Lectures. New Haven: Yale University Press, 1967.
Ong discusses the third stage of verbalization and notes that the process is sequential:
The past century has seen the world enter into a new stage beyond orality and script and print, a stage characterized by the use of electronics for verbal communication. There has been a sequence within this stage, too: telegraph (electronic processing of the alphabetized word), telephone (electronic processing of the oral word), radio (first for telegraphy, then for voice; an extension first of telegraph and then of telephone), sound pictures (electronic sound added to electrically projected vision), television (electronic vision added to electronic sound), and computers (word silenced once more, and thought processes pretty completely reorganized by extreme quantification). (87-88).
Read the rest of this entry »
October 19th, 2010
Man communicates with his whole body, and yet the word is his primary medium. Communication, like knowledge itself, flowers in speech (1).
Ong, Walter J. The Presence of the Word: Some Prolegomena for Cultural and Religious History. The Terry Lectures. New Haven: Yale University Press, 1967.
This work, published in 1967, reveals many of the origins of Ong’s more popular Orality and Literacy: The Technologizing of the Word. Routledge, 2002. Here, he discusses the history of language and communication from purely oral cultures to the chirographic era to print, and on to the electronic era. He states that, in terms of communication media, cultures can be divided into three successive stages, which are essentially stages of verbalization:
- Oral or oral-aural;
- Script, which reaches critical breakthroughs with the invention first of the alphabet and then later of alphabetic movable type; and
- Electronic.
Read the rest of this entry »